Curate Versus Create

Curate versus create. Do you like to curate or create content? Perhaps your brand’s story is best told through some combination of the two. Both can provide value to your audience and enhance your brand. The important thing to keep in mind is consistency. Your curated content should represent your brand in the same way as your created content. As long as you stay true to your brand, you will continue to develop a strong brand. Thanks for listening to CopyDeck.